13F
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JOHNSON INVESTMENT COUNSEL INC

13F equity value
$12.4B
Positions
810
Top 10 concentration
30.7%
Quarters / total new picks
32 / 889
13F equity value over time
$0M$6B$12B2017201820192020202120222023202420252026

"13F equity value" = market value of this filer's US-listed long equity positions only. It excludes cash, bonds, non-US and short positions, so it understates a fund's true assets under management — often by a lot.

Not significant Verdict

13F holdings are disclosed ~45 days after quarter-end, and they never reveal when within the quarter a fund actually bought. So any 13F-based summary is structurally late and blurred — this applies to every fund, including this one.

We backtested copying it anyway. Buying this fund's new positions the day each filing went public, over 32 quarters, returned +3.4% per quarter — versus +2.7% per quarter from simply owning every 13F stock. It beat that baseline in only 59.4% of quarters (excess t = 0.67, not statistically significant). Its filings tell you what it bought — not what you should buy.

Avg 2Q excess
+0.7%
t-stat
0.67
Quarterly win rate
59%
Annualized excess
+2.7%
$1 → follow vs universe
$2.54 vs $2.09
Cumulative return: $1 invested in new picks vs universe
1.00 20180331: universe 1.04120180630: universe 0.95920180930: universe 1.00320181231: universe 0.99220190331: universe 0.97520190630: universe 1.04820190930: universe 1.12720191231: universe 0.90920200331: universe 1.09620200630: universe 1.21120200930: universe 1.48520201231: universe 1.55320210331: universe 1.56620210630: universe 1.69220210930: universe 1.51920211231: universe 1.29220220331: universe 1.38720220630: universe 1.28520220930: universe 1.38120221231: universe 1.28220230331: universe 1.35120230630: universe 1.30320230930: universe 1.47920231231: universe 1.54520240331: universe 1.58020240630: universe 1.72320240930: universe 1.70820241231: universe 1.59420250331: universe 1.73820250630: universe 1.79320250930: universe 2.01620251231: universe 2.085 20180331: follow 0.97320180630: follow 0.91820180930: follow 0.92420181231: follow 0.91120190331: follow 0.91020190630: follow 0.95620190930: follow 1.04220191231: follow 0.86520200331: follow 1.00920200630: follow 1.09920200930: follow 1.35120201231: follow 1.45220210331: follow 1.55520210630: follow 1.50420210930: follow 1.42420211231: follow 1.30020220331: follow 1.41920220630: follow 1.40620220930: follow 1.61420221231: follow 1.52820230331: follow 1.55420230630: follow 1.51420230930: follow 1.80720231231: follow 1.87620240331: follow 2.01720240630: follow 2.27820240930: follow 2.17420241231: follow 2.02520250331: follow 2.22720250630: follow 2.16020250930: follow 2.59320251231: follow 2.541 0.80 1.80 2.80 20182019202020212022202320242025 Follow Universe

Quarterly compounding, invested quarters only · entry 47 days after quarter-end (when 13F data becomes public)

Listed as facts. See the verdict above before treating this as signal.

Top 20 holdings of 810 · 2026 Q1

Ticker Value Weight QoQ
IVV $930M
7.5%
HOLD
IWB $506M
4.1%
HOLD
AAPL $466M
3.8%
HOLD
GOOGL $317M
2.6%
TRIM
PG $317M
2.6%
TRIM
MSFT $316M
2.5%
ADD
IWR $283M
2.3%
ADD
CINF $229M
1.8%
ADD
ILOW $220M
1.8%
ADD
WMB $211M
1.7%
TRIM
VEU $210M
1.7%
ADD
AMZN $199M
1.6%
ADD
NVT $184M
1.5%
HOLD
AEP $153M
1.2%
HOLD
MA $145M
1.2%
ADD
VEA $140M
1.1%
ADD
TJX $137M
1.1%
HOLD
V $134M
1.1%
ADD
CVX $133M
1.1%
TRIM
SCHX $132M
1.1%
HOLD

QoQ vs previous quarter's share count · NEW = new position · ADD/TRIM = ±2% shares · HOLD = unchanged.

Listed as facts. See the verdict above before treating this as signal.

New positions in 2026 Q1

Method & Limitations

Method: a "new position" = held this quarter, absent last quarter (options excluded; stocks with <50 prior holders excluded to filter spin-off artifacts). Entry 47 days after quarter-end — the first day the public could act on the filing. Benchmark = equal-weighted universe of all 13F-held stocks. Limitations: quarterly snapshots can't see intra-quarter trades; survivorship bias — funds that shut down are absent, which flatters the sample. Statistics, not advice.